Quote:
Originally Posted by kscherer
Prioritize? I think that Apple announcing their own chips for Macs carries so much weight with the media and customers that it is not something that can "go wrong". Apple has to be able to deliver these things, or everyone is going to ask why they abandoned Intel.
Basically, they have to get it right the first time.
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Irreverent. TSMC still has other customers than Apple, they cannot just magically make more silicon production space because Apple wants to launch a new product. Apple has to wait it's turn just like all of TSMC's other customers. So Apple has a choice, order enough iPhone SoC production to meet the larger iPhone demand (most likely) or take some of that away to push through low production Mac chips that they will likely sell far less of. What would you do? Delay the launch of ASM till say late November or December, or lose out on possible iPhone sales. If I was Apple I know what I would choose.