I don't agree with the original post. The pay per show format is good in small quantities, but I do not believe people would want to pay for each show every time they watch tv. In fact, I heard a stat once that says the average viewer of the weather channel watches for 30 min at a time. No one watches intently for 30 min. People turn it to this channel and leave it there while they are working around the house for a half an hour. By buying each show, you can no longer casually watch tv...you paid for it, you better watch it. Most people enjoy flipping through channels, and like the fact that it feels "free" to watch tv on a sunday afternoon. If apple did a DVR type device, they could potentially make it so that you cannot fast forward through commercials.
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