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oldmacfan
Veteran Member
 
Join Date: Jun 2004
Location: Mile 1
 
2005-02-10, 14:15

Quote:
Originally Posted by Corpus_Callosum
The CELL, PS3, OS X relationship is much more curious and more explosive. Both Apple and Sony are used to thinking of their "platforms" as being their own exclusive territory. But in this case, 1+1>2 and they both know it. By cross-licensing, Sony gets more customers for it's games (remember, the consoles are loss-leaders, the razors to the money making games [blades]). Apple gets games for it's platform. Sony gets a state-of-the-art OS for it's console and Apple gets licensing revenue and bragging rights about it's powering the PS3. Sony gets to sell CELL based laptops and desktops - the marketing muscle of Sony will draw customers Apple could never reach and Apple can rely on Sony's awesome manufacturing capacity while pulling in super-high margin profits from the OS X licenses and associated software.

Do Apple and Sony have the balls to cross-license?
This Utopia brought to you by...

Yes, this would be great, but ego's are going to get in the way. I don't believe that either company has what it takes to do this type of agreement and that is really sad, there is so much potential right now and not much hope.

If this Utopia was pulled off, the ramifications would be mind boggling, history would be rewritten, and computing would come out of it's infancy.

Mile 1
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