I love the quirky "Engrish" marketing Honda has been using for the U.S. release of the Fit.
http://automobiles.honda.com/fit/index.aspx
The "quirk appeal" is suckering me into wanting one - not that it would be a bad car to be suckered into. Gotta love the Great Subcompact Boom of 2007.
and i guess i've known it all along / the truth is, you have to be soft to be strong
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